promo-site for Humana
Темы: web-site
Company: Baby food Humana is produced by the concern Humana Milchunion. Humana company has its own dairy farm in Westphalia and Thuringia, known for their environmental purity, and therefore it has the ability to control the quality of raw material with great care.
Target audience: young parents, female – 90 %, male – 10 %.
The general brand concept was created by Y&R Russia. The main idea is “grown by ourselves”. All products of Humana company are natural, the company has complete control over production.
Web-site, worked out by the Ad Once creative agency, follows the idea of naturalness and purity – laconic and natural colors are used. On the home page cans of puree are made as »carousel», at the bottom of the home page the picture is animated. Works on Flash-animation are made out of creative agency Ad Once, by the customer.
Web-site is worked out on Ad Once AdMin platform.
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